Introduction to Blood Donation and Donor Recruitment

In this course, students will learn about the basics of blood science as it relates to blood donation, tools and strategies for recruiting blood donors, the many uses of blood products including research applications, blood donor deferrals and industry and regulatory trends and challenges. As part of the curriculum, students will be required to propose, develop and execute a strategy for outreach and recruitment of blood donors in support of Stanford Medicine patients. Students will gain the skills to confidently speak about the need for blood donation, the process for donating blood and the facts and myths associated with blood donation.